Instagram & TikTok · 11 scripts

Three to bring them in.
Four to answer the objection.
Three to close.

Every script is stacked: a hook bar that stays up the whole reel, the board, a caption bar with the live subtitles, and you on camera. Each one has its on-screen title, who it's for, a copy button, and editor notes saying exactly what to zoom into and when.

3 top of funnel 4 middle 9 bottom — 7 testimonial-led 60–110s each

The format — stacked black bars

→ See the three reference reels rebuilt at true 9:16

Three zones, always. A hook bar that never leaves, a caption bar carrying the live subtitles, and the video split between them. This is the look from the reference reels.

Agencies charge $5k+
for this play.
The board
but like you need to get
live subtitles
You
A · Board on top

The default. Use it whenever the board is the proof — sourcing, analysis, funding, the daily report.

How I use a $27 offer
to sign high-ticket clients
You
and getting us the clients
live subtitles
The board
B · You on top

Flip to this for the story-led ones — the killed deal, the testimonial. Your face carries it, the board backs it up.

How God used entrepreneurship
to humble me.
You, full frame
C · Hook bar only

No split. Hook bar stays, you fill the rest. For the five deal killers and any pure-story beat.

The voice — how these are written

The hook bar never leaves

This is the bit that matters most and the bit everyone gets wrong. The black bar at the top with the hook line in it stays on screen for the entire reel. It does not fade after two seconds. Someone landing on second nineteen still needs to know what they're watching — that's the whole reason the format works.

The caption bar carries the subtitles

Live subtitles don't sit burned over the footage. They live in their own black bar between the two panels, so nothing important is ever covered up — and on the board half that matters, because the numbers are the point.

Proportions

ZoneHeightWhat's in it
Hook bar12–15%The on-screen title. Never changes, never leaves.
Panel A~38%Board or face, depending on layout A or B.
Caption bar8–10%Live subtitles, 3–6 words at a time.
Panel B~38%Whichever one isn't in Panel A.
Which layout per script

Layout A (board on top) for scripts 1–8 and 10 — those are proof-led. Layout B (you on top) for 9 and 11, the killed deal and the testimonial, where the story is the thing. Layout C drops in mid-reel for the five deal killers and any moment marked full-frame in the editor guide.

Not on these

Thumbnails don't apply here — that's a YouTube thing and it lives on the YouTube script page. Instagram and TikTok pick the frame themselves, which is exactly why the hook bar has to be persistent.

Top of funnel

Cold audience, no idea who you are. Job is one idea, told simply, with proof on screen behind it. These are the ones to boost.

Top of funnel · 1 · Moran's recorded script

How private equity buys businesses with 10% down (60-second cut)

For: Reels, Stories and any placement capped at 60s
On-screen text, scene 1HOW PRIVATE EQUITY BUYS BUSINESSES WITH 10% DOWN

I'm gonna give you the exact process private equity firms use to buy businesses with 10% of their own money.

And I know this because we've done hundreds of these deals — in fact over a billion dollars' worth of transactions.

You start right here with your buyer profile and deal criteria — that's just making sure you're focused on what business you'll actually buy before you look at a single deal.

You need to know your goals as far as cash flow, price range, geography, ideally one industry.

Then you need deal flow, right?

Three ways to find deals.

Number one — Listed. We use sixteen marketplaces, not one, we scan them every day.

Number two — Pre-market. We have twenty-seven hundred brokers who send us stuff before they list it. Took us 10 years to build relationships with them.

And three, off-market — this is where you go straight to owners who never listed. We use Clay for enriching database & Instantly to warm up email accounts and outreach.

Everybody's fighting over option number one. Nobody's even knocking on two and three.

And the money to close the deal. Everybody thinks they need two million dollars to buy a two million dollar business. You don't. Ten percent can come from you, ten from the seller, eighty from the bank.

If you follow and comment or DM me the word ASSETS I'll send you the whole thing, with the templates scripts and what not… we're looking to invest and support operations in multiple AI powered sector rollups, so I'm happy to give u all the other juice for free.

Editor notes — How private equity buys businesses with 10% down (60-second cut)
Layout
A — hook bar / board / caption bar / you.
Runtime
164 words. 60 seconds at your normal pace, 56 if the editor tightens the gaps. Built for Reels and Stories where the long cut won't fit.
Board path
Deal criteria card → the three sourcing boxes (one per sentence, fast) → 10/10/80. Roughly 8 seconds per move; no lingering.
Annotate
Circle 16, then 2,737, then write 10 / 10 / 80 in red.
Caption bars
PE buys with 10% down / Write your deal criteria first / 3 ways. Everyone knows 1. / 10 / 10 / 80
Note
Short cut of the long-form script. The money section (10/10/80) was removed to fit 60 seconds — script 3 is entirely about funding, so it's covered. At 60s each script should own one idea; this one owns the three ways to find deals.
Top of funnel · 2 · Moran's recorded script

If you own a business, buy your competitor — here's the whole machine

For: people who already own a business and want to grow it
On-screen text, scene 1IF YOU OWN A BUSINESS, BUY YOUR COMPETITOR

If you own a business, the fastest growth you'll ever get isn't marketing. It's buying your competitor.

You're not buying a business. You're buying revenue, bolted onto overhead you already pay for.

Here's the whole machine.

Three ways to find them. Listed — sixteen marketplaces scanned by AI daily.

Pre-market — relationships with twenty-seven hundred brokers.

Off-market — straight to owners who never listed, using email & LinkedIn outreach at scale on multiple sub accounts.

We use AI to analyse every memorandum doc we get and kill the bad ones as soon as possible, to not waste time.

To finance the deal… ten percent from you, ten from the seller, eighty from the bank. We might invest alongside u as well if we like you & the deal.

Post deal — start letting AI learn and eventually run your SOPs.

Install AI reception so the phone is answered even on Sunday nights. Every lead is chased.

Reviews are automated, and same goes for your content & advertising, all using AI UGC & funnel automations.

If you have one small business you could sell it for three times earnings.

If u have five combined you could sell for eight to twelve multiple your earnings… we call that a rollup.

Bring AI into acquisitions — that's what we call AI powered rollups. I know that because I just sold Rollups.com to Naval Ravikant's company.

If you follow and comment or DM me the word ASSETS I'll send you the whole thing — templates, scripts and what not…

So eventually we might work on an acquisition, implementing AI, or a rollup together.

Editor notes — If you own a business, buy your competitor — here's the whole machine
Layout
A — hook bar / board / caption bar / you. Split screen the whole way.
Who it's for
Existing business owners. This is the one that sweeps the entire board — buy side and AI side — in 60 seconds.
Board path
Full board wide → Part 1 box 1 → the three sourcing boxes → analysis → capital → jump to Part 2 → appointment setting → reviews → the valuation curve → full board wide.
Pace
Fastest-moving script in the set. About 5 seconds per board move. Never hold anything.
Annotate
Circle 16, 2,737, then 10/10/80, then 4.1→4.9, then trace the curve 3× → 8–12×.
Caption bars
Buy your competitor / Revenue on overhead you already pay / 10 / 10 / 80 / Then AI runs it / 3× becomes 8–12×
Top of funnel · 3 · Moran's recorded script

How to find businesses for sale before they hit the market

For: someone searching who keeps losing businesses or only sees overpriced ones
On-screen text, scene 1HOW TO FIND BUSINESSES FOR SALE BEFORE THEY HIT THE MARKET

If you're looking for businesses to buy for over six months, and everything's either under offer or priced at more than five times earnings — you don't have a search problem!

You're just in the same line as every other potential business buyer.

The line that actually matters is pre-market.

Twenty-seven hundred brokers. Twelve hundred with a direct line. Took us ten years to build relationships with them.

The way we built those relationships was to run five emails over two weeks.

Introduction. Then sharing credentials, and then our deal criteria.

And now 10 years later… we can just ask — anything pre-market you can send over? And of course I'm happy to sign as many NDAs as you want…

That's the process that produces us deal flow of businesses for sale nobody else sees.

Remember, business brokers get paid by sellers.

So all they care about is who can actually close, so they don't waste their time.

If you follow and comment or DM me the word ASSETS I'll send you the whole thing that helped us build those relationships and get access to pre-market deals — the templates, scripts and all that…

My goal is to eventually partner with you on an acquisition or an AI powered rollup, so let's get connected.

Editor notes — How to find businesses for sale before they hit the market
Format
Layout A — hook bar (persistent) / board / caption bar / you. See the format.
Board path
Open with all three sourcing boxes visible → zoom each as you name it → the five emails full-screen → funnel bar → wide.
Annotate
Circle '50 a day'. Number the five off-market steps in red. Circle the 90.
Caption bars
Everything good is gone? Wrong line. / 16 marketplaces. Not one. / 2,737 brokers. 10 years to build. / 5 systems. That's why nobody does it.
Top of funnel · 4 · Moran's recorded script

You don't need to be a millionaire to buy a million-dollar business

For: business owners and operators who assume they can't afford to buy anything
On-screen text, scene 1YOU DON'T NEED TO BE A MILLIONAIRE TO BUY A MILLION-DOLLAR BUSINESS

You don't need to be a millionaire to buy a million dollar business and quit your job, or grow your business by years worth of revenues in an afternoon when u finalised the transaction.

Every day people do it with about ten percent. And that ten percent doesn't even have to be yours.

You put in ten. The seller carries ten. The bank does eighty, usually on an SBA loan — and that ceiling just went to ten million dollars.

I know that because I was involved in more than a billion dollars worth of those transactions, and just sold Rollups.com to Naval Ravikant's company.

Here's what nobody says out loud, right? A bank will not fund your startup idea because you think you are the next Elon Musk.

But it will absolutely fund you to buy a business that already makes money. Because thirty years of cash flow is collateral, and an idea isn't.

So where does your ten percent come from? Can be your retirement account. Or investors — we're looking to invest in deals under LOI and got 1000s of accredited investors looking to passively invest in deals that we find.

If you follow and comment or DM me the word ASSETS I'll send you the whole process — templates, scripts and what not… so we can potentially invest in your acquisition one day and grow an AI powered rollup together like the big guys do…

Editor notes — You don't need to be a millionaire to buy a million-dollar business
Format
Layout A — hook bar (persistent) / board / caption bar / you. See the format.
Board path
10/10/80 card filling frame → face for the 'bank won't fund a startup' beat → POF generator → the letter → bank pre-qual → investor room → debt room.
Annotate
Write 10 / 10 / 80 in red. Circle the dollar figure on the pre-qual letter. Circle 2,460 and 35.
Caption bars
You don't need to be a millionaire / Banks won't fund a startup. They'll fund a buy. / No proof of funds = no financials.

Middle of funnel

Every one of these is a topic somebody would watch cold, with no idea who you are. The objection it kills is the side effect, never the title — that's the whole difference between organic content and an ad.

The rule these are written to

Every one of these teaches the whole thing, in "here's how it works", not "here's what we do for you". Someone could watch it, never contact you, and go do it themselves — and that's the point. The scale is what sells: nine jobs, 2,700 brokers, 90 applications a month. You don't have to say it's a lot of work. They work it out.

The topic they seeThe objection it quietly kills
Buy your competitor"I don't know what I'd even buy"
Everything it takes to buy one business"How much do you actually do for me?"
The memorandum is a sales document"How do I know it's not a lemon?"
Four ways to fund it"I haven't got the money"
Middle of funnel · 1

Buy your competitor — not a business you've never run

For: people who like the idea but have no idea what they'd buy
On-screen text, scene 1BUY YOUR COMPETITOR — NOT A BUSINESS YOU'VE NEVER RUN

If you already own a business, the single best business you can buy is your competitor.

Someone in your market, doing the same thing, whose owner is tired.

You're not really buying a business. You're buying revenue, bolted onto overhead you already pay for.

With AI all products are easy to build now — but if you buy your competitor you buy revenues, distribution and happy clients, which isn't easy to get to.

Now if it's your first one, different rule. Don't buy what's exciting. Buy what you've already done.

If u have fifteen years running operations or finance? Buy something with existing crews and vans, so u can just go and improve basic things — like having SOPs, basic accountability and clean financials.

Twenty years of marketing or sales experience? Find a business where the owner is still closing deals, or just really bad at it — so you can actually replace him.

And the bank that will put money into your deal checks this too. They want to see you've run, or have experience with, something like it before.

DM me the word ASSETS and I'll send you more ways of picking the best businesses for you. If you want us to do it for you then let's talk, but the assets are going free and yours forever either way.

Editor notes — Buy your competitor — not a business you've never run
Layout
A — hook bar (persistent) / board / caption bar / you. See the format.
Runtime
222 words · ~81 seconds at Moran's pace. 9 beats.
First 2 seconds
Start on his face, mid-sentence, zero preamble. Hook bar slams in on frame 1. No logo, no intro card, no music swell. The board doesn't appear until beat 3 — let the claim land on a face first.
Cut rhythm
Nothing holds longer than 4 seconds. This script has two halves — "buy your competitor" and "buy what you've run" — so hard-cut on "Now if it's your first one, different rule." Black frame, 3 frames, then back. That one cut is the retention save at the 40s mark.
Board path
Beat 1–2 face only → beat 3 Part 1 · Box 01 buyer profile, zoom to readable → beat 4 whip left to the AI/agent roster for "all products are easy to build now", then whip back to the deal card on "revenues, distribution, happy clients" → beat 6 crews-and-vans imagery, SOP card → beat 7 the sales/marketing agent box → beat 8 the capital card. Never sit on the same card two beats running.
Annotate
On "revenues, distribution and happy clients" — write those three words on screen one at a time, in red, in rhythm. That's the screenshot people repost. On beat 6 circle SOPs, accountability, clean financials as he says each.
Caption bars
Best business to buy = your competitor / Revenue on overhead you already pay / AI made products easy. Distribution isn't. / First one? Buy what you've already run. / The bank checks this too
Last 2 seconds
ASSETS on screen while he says it — same treatment every script. Then "yours forever" stamps under it. Hold 1s, cut to black. No outro.
Middle of funnel · 2

Everything it actually takes to buy one business

For: people worried they're buying software or a course, not a service
On-screen text, scene 1EVERYTHING IT ACTUALLY TAKES TO BUY ONE BUSINESS

People think buying a business is finding one you like and making an offer.

Here's what actually happens in between.

Deal flow — sixteen marketplaces scanned by AI every day, to be first for new listings.

Brokers — twenty-seven hundred of them, five emails each to get pre-market deals.

Off-market — Clay to enrich the database, Instantly to warm the accounts, email & LinkedIn outreach at scale on multiple sub accounts.

Then applying under your own name. Signing NDAs same day. Proof of funds per deal.

Then AI reads every memorandum doc that comes back and kills the bad ones fast, so you don't waste time.

And chasing everyone who doesn't reply, which is most of them.

Post deal, we install AI agents into the full org chart of the business — so thirty employees can do the work of three hundred, with AI agents as team members in sales, marketing, operations and finance.

None of it's hard. It's simple, it's just not easy… It's multiple roles, full-time. And you've already got a job, or a business you need to run.

Comment or DM me the word ASSETS and I'll send the whole thing — every template, every prompt, every script.

And if you want us to do the work for you, and you just say yes to the right deal… let's talk.

Editor notes — Everything it actually takes to buy one business
Layout
A — hook bar (persistent) / board / caption bar / you. See the format.
Runtime
223 words · ~82 seconds. 12 beats — the highest beat count in the set.
This is the list video
The whole point is volume of work, felt as speed. The viewer should feel buried by beat 6. That means the edit does the work, not the words — a different card on every single beat, no exceptions. If two beats share a card, the video has failed.
Cut rhythm
Beats 3–8 are the machine-gun run: 3–4 seconds each, hard cuts, no transitions, no push-ins. Then deliberately break the rhythm at "None of it's hard" — cut to his face, full frame, board gone, and let it breathe for 2s. The whiplash from fast → still is what sells the line.
Board path
Face → Part 1 wide (1s only) → marketplaces card → broker database → the 5-email sequence → Clay/Instantly off-market card → "we act as the buyer" / NDA card → proof-of-funds generator → the AI analysis card → the chase/follow-up card → jump to Part 2, the full 38-agent org chart → face for the close.
The org-chart beat
This is the new money shot. On "thirty employees can do the work of three hundred" — start tight on one human role, then rapid-fire stamp agent tiles outward across the chart until the frame is full. Four seconds, ~15 stamps. Land on the four department labels: sales, marketing, operations, finance.
Annotate
Circle 16, then 2,737, then 5. On the org chart write 30 → 300 in red and leave it up through the next beat.
Caption bars
Everyone thinks it's: find one, make an offer / 16 marketplaces. Every day. / 2,737 brokers × 5 emails / Most of them never reply / 30 people doing the work of 300 / It's simple. It's just not easy.
Last 2 seconds
ASSETS on screen as he says it. The "let's talk" line is a separate beat — give it its own frame, don't run it under the same card.
Middle of funnel · 3

The information memorandum is a sales document. Not a report.

For: people who are scared of buying a lemon
On-screen text, scene 1THE MEMORANDUM IS A SALES DOCUMENT. NOT A REPORT.

That information memorandum the business broker sends you? Somebody got paid to write it, to make that business look as good as it possibly can.

It's a sales document. It is not a report.

So here's what to do with it. Eight questions, every single one.

Price and what's included. Three-year average earnings — including the bad year, not the best one. Top five risks. How involved is the owner.

And number eight, the one that kills deals for people — who's going to manage this business the day after you close? Is there a manager who can help u run it, even if u give him some equity or profit share?

Because most deals that look like three times earnings with a positive cash flow to debt ratio are really four and a half, once you take out the manager you're gonna have to hire.

We use AI to run over every one of these deals as soon as possible, in order to kill the bad ones as soon as possible — so we only talk to business sellers who are motivated, and whose numbers make sense to us.

DM me the word ASSETS and I'll send you everything — all the templates, all the prompts, all the scripts.

If you want us to do it all for you, and potentially invest and partner with u to buy and grow businesses using AI — what we call an AI powered rollup, in multiple sectors we're involved with — then let's talk.

Editor notes — The information memorandum is a sales document. Not a report.
Layout
A — hook bar (persistent) / board / caption bar / you. See the format.
Runtime
252 words · ~92 seconds. 9 beats. Longest MOF script — if it needs trimming, cut the risk/owner clause in beat 4, never beat 5.
First 2 seconds
Open on the document, not his face — a glossy memorandum PDF filling the frame, scrolling fast like a brochure. He speaks over it. Cut to his face only on "It's a sales document." That reveal is the hook.
Cut rhythm
Beat 4 is a 4-item list delivered in one breath — put each item on screen as its own full-frame card, ~1.5s each, cutting on his words. Four cuts in six seconds. Then stop dead on beat 5. Number eight gets the longest hold in the whole video (~8s) precisely because everything before it was fast.
Board path
Memorandum PDF → face → the 8-question card → four rapid item cards → hold on #8 → the 3× vs 4.5× math on screen → the AI analysis / deal-notes card → the decision board (go / pass) → face for the close.
The math beat
Don't just say it — show it. "3×" on screen, then a manager's salary line strikes through it, then it flips to "4.5×" in red. One second, one animation. This is the single most screenshot-able frame in the MOF set.
Annotate
Number the questions 1–8 in red as he lists them; leave 8 circled and glowing while he talks over it. Circle positive cash flow to debt ratio. Circle a red "PASS" on the decision board.
Caption bars
Somebody got PAID to write this / It's a sales doc. Not a report. / 8 questions. Every single one. / #8 kills the deal / Your "3x" is really 4.5x / We kill the bad ones first
Last 2 seconds
ASSETS on screen while said. The rollup / partner line is its own beat — put "AI POWERED ROLLUP" on screen behind it, don't bury it under the asset list.
Middle of funnel · 4

Four ways to fund a business purchase. Most people know one.

For: people who assume they can't fund it
On-screen text, scene 14 WAYS TO FUND A BUSINESS PURCHASE. MOST PEOPLE KNOW 1.

There are multiple ways to fund buying a business. Most people don't know any other than thinking they need to use their own money. We mostly use four.

The simple structure is: ten percent from you, ten from the seller, eighty from the bank on an SBA loan. That ceiling just went to ten million, btw.

Few things you need in place. One — proof of funds. A legit broker won't send you financials without it. I can help u with one if you want — just DM me the word POF.

You need it on letterhead, referenced, ninety day validity. Not a screenshot of your bank app that can be faked.

Next — you need a real bank pre-qualification letter. A lender who reviewed your finances and put a number in writing before you made an offer on anything, to say he backs you on the deal. We can introduce you to dozens of those bankers.

And finally, the part nobody likes. The equity part — usually your ten percent. You can use your 401k, or u can raise it from other executives in the space who can come and work for you as well. Like Sheryl Sandberg going to work for Mark Zuckerberg, who sold her equity at a discount. The dude is smart.

We might invest as well, if we like you and your deal and think we can help grow margins in the business using AI. And we can also introduce you to thousands of active accredited investors in our database.

Comment or DM me the word ASSETS and I'll send the whole thing — every template, every prompt, every script. If you want us to do it all for you, so u just focus on closing and operating the business — let's talk.

Editor notes — Four ways to fund a business purchase. Most people know one.
Layout
A — hook bar (persistent) / board / caption bar / you. See the format.
Runtime
298 words · ~109 seconds. 8 beats. This is the longest script in the whole set — see the trim note below before you cut it.
⚠︎ Second keyword — POF
This script has two CTAs: POF mid-video and ASSETS at the end. Treat POF as a real on-screen moment — big, held 3 seconds, its own frame — not a throwaway. Two keywords in one reel only works if the first one is visually unmissable. Confirm POF is live as a ManyChat keyword before this ships, or the mid-video CTA sends people into silence.
If it needs to be shorter
At 109s this overruns Reels-optimal. Two clean cuts, in order: the letterhead / 90-day / screenshot sentence (it's detail, not hook), and "We might invest as well…" (covered in three other scripts). That lands ~80s with nothing structural lost. Do not cut the Sandberg beat — it's the only story in the video.
Cut rhythm
Beats 1–2 fast (3s each) to earn the runtime. Beat 3 stops for POF. Beats 4–5 fast again. Beat 6 is the story beat — face, full frame, board gone, ~15 seconds. Every other MOF script is board-heavy; this one earns attention by going human in the middle. Then board returns hard for the close.
Board path
10/10/80 card, animate the three numbers in one at a time → the $10M ceiling (stamp the new figure over the old) → POF full-frame CTA → the generated POF letter, zoom the dollar figure → bank pre-qual letter + the lender list → face only for the Sandberg story → investor room, scroll the database → face for the close.
Annotate
Write 10 / 10 / 80 in red, one number per word. Strike the old SBA ceiling and write $10M. Circle the pre-qual dollar amount. Circle the investor count on the database scroll.
Caption bars
They think they need all the money / 10 / 10 / 80 / SBA ceiling → $10M / DM me "POF" / No proof of funds = no financials / Sandberg took equity at a discount / You don't need to be the money
⚠︎ Fact-check before recording
The Sandberg / Zuckerberg claim as written ("sold her equity at a discount") is not how her Facebook comp is publicly documented. It's a great beat and the point is right — pay senior operators in equity, not cash — but say it as your framing ("that's basically what happened when…") rather than as fact, or swap in an example you can stand behind. This one line is the only thing in the MOF set that a commenter could dunk on.

Bottom of funnel

They already know what you do. These are about trusting you enough to book — your judgment, proof of the daily work, and seven built around real clients from the results page. Every [CLIP] marker is a real video with its ID in the editor notes.

The clip library

All 37 case studies on acquisitions.com/#impact, with their video IDs. Any of these can carry a reel — these seven are just the ones already written.

ClientVideo IDAngle it answers
David Kosciuszko — nervous, 4 months, $4.5M rev / $350k cash flow6fFnGZJ4FycFear / hesitation
John Kaplan — one, then a second, now a thirdon #impactNobody stops at one
Robert — truck driver → $13M truckinghJvIK01w-K8Identity
Brandon — $9.5M, 100% seller financedO5lD4hQ9B9ACapital
Jeff — $31M, no money downcusT_WfUFn4Capital at scale
Kevin — corporate exec → $3.5M ownerndQ09tKLxnMEmployed professional
Bernard — corporate → ownerZfC76GFG8l4Employed professional
Eric — dentist → $4M ownerPt8QigvG0XkProfessional diversifying
John — waiter → business ownerG95K_xu0aqIIdentity
Tyler — bought 10 companiesmfAflgI7_-ERollup
Muani — 6 construction acquisitionsDCDamutwaD8Rollup
Leo — 10+ laundromat rollupTPSA9wa248IRollup, boring business
Reza — 2 construction, $20MTxPc77vD8OEScale
Pascal — 2 agencies, $6M/yr, no money downhoMT8pr1jTgCapital + service business
Ken — $900k cash flow ship repairLSWeb5YrS1UBoring = profitable
Marc — 30+ year old $5M businessplwvM7PZIE8Established businesses
Miriam — two marketing agenciesfaysG-9vwPUWomen buyers
Cliff — +$450k/yr net incomeQllVyZccgrMIncome outcome
Jared — $8M landscaping, OPMkBR-fkuVmuoOther people's money
Suhail — UK acquisitions, beauty-6xprQl7pl4Outside the US
Before you cut any of these

Every result above is taken from acquisitions.com's own results page — those are your published claims, not mine. But watch the clip before writing around it. I've written your narration only; I have not put words in any client's mouth. What they actually say has to come from the video.

Bottom of funnel · 1

Brandon waited three years. Now he runs a $22M business

For: the buyer who's been looking a long time and hasn't pulled the trigger
On-screen text, scene 1BRANDON WAITED 3 YEARS. NOW HE RUNS A $22M BUSINESS.

Brandon waited three years for the right business.

Three years of looking. And not buying.

[CLIP — Brandon]

Now he runs a business doing twenty-two million a year.

And here's the part people get wrong about waiting. Waiting isn't the problem.

Waiting with nothing running in the background is.

He wasn't sitting there hoping. Applications were going out the whole time.

DM me the word ASSETS and I'll send you everything — all the templates, all the prompts, all the scripts. If you want us to do it for you then let's talk, but the assets are free either way.

Editor notes — Brandon waited three years. Now he runs a $22M business
Layout
A — hook bar / top panel / caption bar / Moran. Split screen never breaks, including during the clip.
The clip
Brandon · O5lD4hQ9B9A · acquisitions.com/#impact. Pull 12–15 seconds where they say the outcome, not the setup. Subtitle it.
During the clip
Clip plays in the top panel with its own audio. Moran freezes in the bottom panel — stays in frame, stops talking.
Board
Only where the script names something on it. Otherwise stay on Brandon's photo or literal b-roll.
Length
One testimonial per video. Do not add a second client — the whole point is one story told properly.
Bottom of funnel · 2

Tyler's bought ten companies. Nobody stops at one.

For: people deciding whether one deal is worth the effort
On-screen text, scene 1TYLER'S BOUGHT TEN COMPANIES

Tyler's bought ten companies.

Not one. Ten.

[CLIP — Tyler]

And here's what nobody tells you about the first one. It's the hard one.

By the second, the bank already has a file on you. The brokers call you back. You know in ten minutes whether a deal's even worth reading.

Nobody stops at one.

Comment or DM me the word ASSETS and I'll send the whole thing — every template, every prompt, every script. If you want us to do it for you, let's talk. Either way the assets are free.

Editor notes — Tyler's bought ten companies. Nobody stops at one.
Layout
A — hook bar / top panel / caption bar / Moran. Split screen never breaks, including during the clip.
The clip
Tyler · mfAflgI7_-E · acquisitions.com/#impact. Pull 12–15 seconds where they say the outcome, not the setup. Subtitle it.
During the clip
Clip plays in the top panel with its own audio. Moran freezes in the bottom panel — stays in frame, stops talking.
Board
Only where the script names something on it. Otherwise stay on Tyler's photo or literal b-roll.
Length
One testimonial per video. Do not add a second client — the whole point is one story told properly.
Bottom of funnel · 3

Leo owns over ten laundromats

For: people who think you need an exciting business
On-screen text, scene 1LEO OWNS OVER TEN LAUNDROMATS

Leo owns over ten laundromats.

[CLIP — Leo]

Laundromats. Not tech, not an app. Machines in a room taking coins while he sleeps.

And that's the whole point of a rollup.

One laundromat sells for three times earnings. Ten of them together sell for eight to twelve.

Same machines. The buyer's just paying for size.

DM me the word ASSETS and I'll send you everything — all the templates, all the prompts, all the scripts. If you want us to do it for you then let's talk, but the assets are free either way.

Editor notes — Leo owns over ten laundromats
Layout
A — hook bar / top panel / caption bar / Moran. Split screen never breaks, including during the clip.
The clip
Leo · TPSA9wa248I · acquisitions.com/#impact. Pull 12–15 seconds where they say the outcome, not the setup. Subtitle it.
During the clip
Clip plays in the top panel with its own audio. Moran freezes in the bottom panel — stays in frame, stops talking.
Board
Only where the script names something on it. Otherwise stay on Leo's photo or literal b-roll.
Length
One testimonial per video. Do not add a second client — the whole point is one story told properly.
Bottom of funnel · 4

Miriam bought two marketing agencies

For: women buyers, and anyone who thinks this isn't for them
On-screen text, scene 1MIRIAM BOUGHT TWO MARKETING AGENCIES

Miriam bought two marketing agencies.

[CLIP — Miriam]

And I want to say something about this one.

Almost every buyer I show you is a guy. That's not because women can't do this. It's because fewer of them get told they can.

Miriam bought businesses that already had clients, staff and revenue.

Same process. Same funding structure. Same three ways to find them.

Comment or DM me the word ASSETS and I'll send the whole thing — every template, every prompt, every script. If you want us to do it for you, let's talk. Either way the assets are free.

Editor notes — Miriam bought two marketing agencies
Layout
A — hook bar / top panel / caption bar / Moran. Split screen never breaks, including during the clip.
The clip
Miriam · faysG-9vwPU · acquisitions.com/#impact. Pull 12–15 seconds where they say the outcome, not the setup. Subtitle it.
During the clip
Clip plays in the top panel with its own audio. Moran freezes in the bottom panel — stays in frame, stops talking.
Board
Only where the script names something on it. Otherwise stay on Miriam's photo or literal b-roll.
Length
One testimonial per video. Do not add a second client — the whole point is one story told properly.
Bottom of funnel · 5

Jared bought an $8M landscaping company with other people's money

For: people who assume they need their own capital
On-screen text, scene 1JARED BOUGHT AN $8M LANDSCAPING COMPANY WITH OPM

Jared bought an eight million dollar landscaping company using other people's money.

[CLIP — Jared]

Landscaping. Trucks, crews, contracts. The kind of business nobody posts about.

And he didn't fund it himself. That's what other people's money actually means — the seller, the bank, and investors carried it.

The business paid for itself.

DM me the word ASSETS and I'll send you everything — all the templates, all the prompts, all the scripts. If you want us to do it for you then let's talk, but the assets are free either way.

Editor notes — Jared bought an $8M landscaping company with other people's money
Layout
A — hook bar / top panel / caption bar / Moran. Split screen never breaks, including during the clip.
The clip
Jared · kBR-fkuVmuo · acquisitions.com/#impact. Pull 12–15 seconds where they say the outcome, not the setup. Subtitle it.
During the clip
Clip plays in the top panel with its own audio. Moran freezes in the bottom panel — stays in frame, stops talking.
Board
Only where the script names something on it. Otherwise stay on Jared's photo or literal b-roll.
Length
One testimonial per video. Do not add a second client — the whole point is one story told properly.
Bottom of funnel · 6

Robert drove the truck. Now he owns the company.

For: people who think buying a business is for other people
On-screen text, scene 1ROBERT DROVE THE TRUCK. NOW HE OWNS THE COMPANY.

Robert drove a truck for a living.

Today he owns a trucking company doing thirteen million dollars.

[CLIP — Robert]

And the thing he thought was holding him back was actually the qualification.

Fifteen years driving trucks. The bank loved that — SBA wants relevant experience, and he had more of it than someone with an MBA and no miles.

Comment or DM me the word ASSETS and I'll send the whole thing — every template, every prompt, every script. If you want us to do it for you, let's talk. Either way the assets are free.

Editor notes — Robert drove the truck. Now he owns the company.
Layout
A — hook bar / top panel / caption bar / Moran. Split screen never breaks, including during the clip.
The clip
Robert · hJvIK01w-K8 · acquisitions.com/#impact. Pull 12–15 seconds where they say the outcome, not the setup. Subtitle it.
During the clip
Clip plays in the top panel with its own audio. Moran freezes in the bottom panel — stays in frame, stops talking.
Board
Only where the script names something on it. Otherwise stay on Robert's photo or literal b-roll.
Length
One testimonial per video. Do not add a second client — the whole point is one story told properly.

The guru callout ad

Built on Perspective's structure — the funnel software Niels Klement runs. Their competitor ads have run continuously for over a year, which is the only proof that matters.

Their moveOurs
Defection hook + competitor logos. "We had so many agency owners literally move all their clients [HighLevel · Meta · ClickFunnels logos] over to Perspective." He never says the names out loud — the logos do it. "Every week somebody messages me asking which program they should buy" + the guru montage.
A precise time contract. "Give me 31 seconds." "Give me 182 seconds." Never a round number."Give me forty-seven seconds."
Watch-to-end bribe in the first 15 seconds. "Stay to the end and I'll show you where every document is posted publicly."
The fair fight. "I'm not here to hate on GoHighLevel. Their automations are the best, but they get the most important thing wrong for 2025." "Some of that content is genuinely good. Codie's free stuff is better than most people's paid product. That's not the problem."
Close is a test, not a purchase. "Rebuild your best landing page in 30 minutes and run it side by side. After two weeks you'll know the truth." "Follow me, take all of it free, go try it yourself. That's the test."
The one axis we attack

Perspective never attacks the whole product — only mobile-first and page speed, which is undefendable. Ours is time. A course sells information; information only works if you can execute it; executing it is 25 hours a week; you have a job. That insults nobody and there's no answer to it — and it's the same belief the workshop is built on.

Ad · guru callout

Why I tell people not to buy the $2,000 course

For: cold paid traffic — people currently considering a course or program
On-screen text, scene 1WHY I TELL PEOPLE NOT TO BUY THE $2,000 COURSE

Every week somebody messages me asking which program they should buy to learn how to buy a business.

Give me forty-seven seconds and I'll tell you why I keep saying don't buy any of them. And then I'll just give you the whole thing for free.

And I mean that literally. Stay to the end and I'll show you where every document we use is posted publicly.

The deal criteria, the eight-question analysis, the five deal killers, the funding structure. No email, no checkout.

Now look, I'm not here to hate on any of them. Some of that content is genuinely good.

Codie's free stuff is better than most people's paid product. That's not the problem.

The problem is what a course actually sells you. It sells you information. And information only works if you've got the time to execute it.

So here's what executing it actually looks like. Sixteen marketplaces, checked every day.

Twenty-seven hundred brokers, five emails each over two weeks. Ten to twenty sending domains, warmed for three weeks before you send a single email.

About ninety applications a month to get three memorandums worth reading. And eight questions run on every one of those before you can even say yes or no.

That's not a knowledge problem. That's twenty-five hours a week.

And you've got a job. Or you already own a business.

So what actually happens is you buy the course, you watch it, you agree with all of it — and then you send maybe ten applications in a month, because that's what fits around your life.

Ten a month doesn't find you a business. Ninety does. Same knowledge. Different amount of time.

So I stopped selling the information. We're a done-for-you advisory and investment firm.

We run the search, we sign the NDAs, we read the pdfs, we structure the offer, and we put capital in alongside you when the deal's big enough.

Which means the information isn't my product. So I'll just give it to you.

Tyler's bought ten companies. Brandon bought a business doing twenty-two million a year.

Robert drove a truck, and now owns a thirteen million dollar trucking company.

And not one of them is smarter than you. Not one of them read something you couldn't read. They just didn't do it on their own.

So here's all I'm asking. Follow me.

Over the next few weeks I'm posting the whole thing — the deal criteria, the sixteen marketplaces, the analysis, the funding structure, the ninety day plan after you close.

Free, no email.

Then go try it yourself. Genuinely. That's the test. If in a month you've got deals moving, brilliant — you never needed me.

And if you find what everybody finds, which is that you know exactly what to do and you cannot find twenty-five hours a week to do it — then we should talk.

DM me the word ASSETS and I'll send you everything — all the templates, all the prompts, all the scripts. If you want us to do it for you then let's talk, but the assets are free either way.

Editor notes — Why I tell people not to buy the $2,000 course
Layout
C for the open and close (hook bar + you full frame). Layout A — board on top — for the volume section and the proof.
Scene 1 montage
Guru logos/clips drop in under the first line, one per beat, while you keep talking. Cardone, Hormozi, Codie Sanchez, then others. You never say their names out loud — the visuals do the calling out, your voice stays neutral. That's Perspective's exact mechanic and it's what stops it reading as bitter.
The 47 seconds
Say the number precisely. Odd numbers outperform round ones — Perspective uses 31 and 182, never 30 or 3 minutes.
Board path
On "here's what executing it actually looks like" go to the board and move fast — sourcing boxes, the five broker emails, the analysis. One card per number. That stretch is the whole argument; give it 30 seconds.
Annotate
Circle 16, then 2,737, then 90, then 25 hours. Red, rough.
Proof clips
Tyler mfAflgI7_-E, Brandon O5lD4hQ9B9A, Robert hJvIK01w-K8. 3–4s each, fast cuts, no audio.
Caption bars
They sell information / Information needs time / 25 hours a week / 10 a month won't find you a business / So I'll just give it to you
End card
"Follow for the whole thing. Free." Hold 2 seconds.

Editor guide

Applies to all eleven. The per-script notes above tell you which box; this tells you how.

Getting the board footage

Everything is one public page — the board. Screen-record it directly; don't use static exports, the movement is what makes it watchable.

The move — every time a new idea starts

Wide for about a second so they see how much there is, then push into the specific card. When that idea's finished, pull back out before the next one. Roughly every 12–18 seconds in a reel. That rhythm is what stops it feeling like a slideshow.

The hook bar and caption bar stay put through all of it. Only the panels move. If the hook bar ever disappears, the reel's broken.

The four times a panel goes full-frame

Full-frame means one panel fills both panel zones — layout C. The hook bar and caption bar are still there.

MomentWhat happens
The five deal killersFace full frame, board gone completely. Five short beats, a hard cut between each. It's a list — let it feel like one.
Reading a documentBoard full frame, you gone. Broker emails, the report, the LOI, the bank letter. Give the document the whole screen for 3–4 seconds.
JarvisPlay the demo video full screen with its own audio, 15–20 seconds. Only moving image in the set.
TestimonialsStays split — see below. This is the one that's different.

Testimonials — how the split works

Any script with [PAUSE — testimonial clip plays] in it works like this:

Where the clips come from: acquisitions.com/#impact. David Kosciuszko and John Kaplan are the two used in script 11. Pull the 12–18 seconds where they say the outcome, not the setup.

Annotation

Use a screen-drawing tool — Presentify or Screen Brush on Mac — so the pen goes straight onto the board while recording. Red, thick, rough. Circle the number as it's said. Neat annotation looks like a corporate slide; scrappy looks like someone actually working.

Captions and the end card

The guru callout — scene 1

For any script that contrasts the coaching/course world with done-for-you. The opening seconds are a fast montage while the first line is spoken.

Order of appearance

  1. Grant Cardone
  2. Alex Hormozi
  3. Codie Sanchez
  4. Then whoever else fits — Russell Brunson, Ryan Pineda, Iman Gadzhi, Tai Lopez. Fill to about six faces total.

2–3 seconds each, no audio, hard cuts. The montage runs under your first spoken line and ends the moment you say what you do instead. Don't let it run long — it's the setup, not the point.

Rules that keep this legal — not optional
  • Public clips only, from their own posted YouTube or Instagram. Nothing from inside a paid program.
  • Never imply endorsement. No "as seen with", no their-logo-next-to-yours, no framing that suggests a relationship. This is the specific thing Meta rejects ads for.
  • Attack the model, not the person. The voiceover criticises courses and programs as a category. Never a factual claim about any named individual — not their income, not their results, not their honesty.
  • No doctored or out-of-context footage. Don't cut a clip so it appears to say something it didn't.
  • Keep each clip short. Seconds of commentary is a different thing from re-using someone's content.
The safer version — and probably the better one

Instead of faces, open on the artifacts: course sales pages, a $2,000 checkout screen, a "12-week program" curriculum, a Skool community feed. Same montage rhythm, same point — and it lands harder, because a price tag is a stronger argument than a face.

It also removes every risk above. If Meta rejects the face version, this is the fallback — so it's worth cutting both while the timeline is open.

Order to shoot them in

Shoot the three top-of-funnel first and post those for two weeks. See which one moves before cutting all eleven — the middle five are only worth the edit time once you know which door people are actually coming in through.